GRIT: The Real Estate Growth Mindset
Episode 015 with Rich DeNicola, COO of Expansion Brands Portfolio at Realogy Holdings Corp.

Episode 015 with Rich DeNicola, COO of Expansion Brands Portfolio at Realogy Holdings Corp.

February 18, 2020

SHOW NOTES 

Rich DeNicola currently serves as the Chief Operating Officer for the Realogy Expansion Brands portfolio, which includes Better Homes and Gardens® Real Estate and ERA®. He is responsible for domestic and international business operations, financial management, franchise performance consulting, network engagement and brand growth strategy for the portfolio.

In this episode, Brian and Rich discuss Realogy’s growth, future expansion, and with the industry changing, what to look out for.

In this episode, we talk about...

  • 2:15 - Rich talks about Realogy Holdings structure and the brands it consists of.
  • 9:25 - A new relationship with Amazon, how it’s delivering high-quality leads to consumers.
  • 20:30 - With iBuying sweeping the industry, Realogy’s “RealSure” is a game-changer.
  • 26:55 - Rich talks about the biggest risks for the industry and where it will go in 10 years.
  • 31:27 - Other than AI, these awesome technologies have caught Rich’s eye.
Episode 014 with Brad Sugars, Founder and Chairman of ActionCOACH

Episode 014 with Brad Sugars, Founder and Chairman of ActionCOACH

February 11, 2020

SHOW NOTES 

Brad Sugars is a bestselling author and the #1 Business Coach in the world, according to Entrepreneur Magazine. Brad came from humble beginnings but has built a life and a business that many would cite as the very definition of success. Brad is the founder of the global business coaching franchise ActionCOACH, which has over 1000 offices in 81 countries, working with tens of thousands of business owners, delivering his simple yet powerful business growth techniques. 

In this episode, Brian and Brad discuss how already successful business owners in the real estate world can find exponential growth with the power of learning. 

In this episode we talk about...

  • 3:23 - Brad’s Background, Life as a Father & Day-to-Day Activities.
  • 8:24 - How exactly did Brad develop coaching into a successful franchise?
  • 12:50 - “there are no secrets to success, just books you haven’t read yet”
  • 15:35 - There are five basic core disciplines of business with exponential growth, what are they?
  • 26:58 - They importance in understanding management.
  • 33:55 - Brad owns eight companies, here are his tips on a great work/life balance.
  • 38:50 - These are must-read books that have made the biggest impact on Brad's life.
Episode 013 with Howard Tager, Co-Founder and CEO of Ylopo

Episode 013 with Howard Tager, Co-Founder and CEO of Ylopo

February 4, 2020

SHOW NOTES

An entrepreneur, investor, and executive, Howard Tager has a successful track record of real estate technology, digital marketing, and investment with a focus on company growth, business development, online marketing, and strategic planning. In 2014, he co-founded a new “next generation” Software as a Service and digital marketing company called Ylopo. As one of the top 5 lead generation companies, it is Ylopo’s mission is to build the world's most intuitive online marketing platform to deliver “Do-it-Yourself” cross-platform digital marketing services to the real estate industry and beyond.

In this episode, Brian and Howard discuss how you can change your life through lead generation and top-notch digital marketing.

 

In this episode we talk about...

 

  • 6:10 - How did Ylopo come to be?
  • 16:31 - Changing agents lives, both as the individual agent and team leader.
  • 23:42 - Where does Howard see the future of the real estate industry going?
  • 29:17 - D.y.V.A
  • 39:11 - "Video is the future!"
  • 47:21 - What book does Howard suggest reading?
Episode 012 with Michael Hellickson, Founder and President of Club Wealth Coaching and Consulting

Episode 012 with Michael Hellickson, Founder and President of Club Wealth Coaching and Consulting

January 28, 2020

SHOW NOTES

Michael Hellickson has been a real estate agent for over 20 years, listing and selling over 100 homes/month, and carrying over 750 active and pending listings at one point. He began his real estate career in 1991 and has been among the top 1% of all agents nationally, before he even graduated high school! At the pinnacle of his sales career, Michael and his team were literally #1 Nationwide, out of over 1,000,000 real estate agents/teams! Today, Michael spends his time running Club Wealth and has built it up to become the #1 Coaching Company in the World in the Team space!

In this episode, Brian and Michael discuss how to become a top selling agent. From marketing to lead follow-up, it takes grit. Take the tips and advice that Michael has shared to one day become apart of the 1%!

 

In this episode we talk about...

 

  • 1:51 - Let's go back in time to Michael's high-school days.
  • 7:10 - "Coaching the highest number of transactions in volume"
  • 11:19 - As an agent, what can you do to prepare for a market shift.
  • 15:15 - WRITE THESE DOWN!
  • 26:55 - What's the percentage that a client will work with me if I am the 1st agent to get in front of them?
  • 30:49 - Let's switch gears and talk about brokerages and teams!
  • 42:30 - Michael Hellickson's one peice of advice.
Episode 011 with Dan Beer, CEO/Owner of Beer Home Team of eXp Realty of California, Inc.

Episode 011 with Dan Beer, CEO/Owner of Beer Home Team of eXp Realty of California, Inc.

January 21, 2020

SHOW NOTES

Daniel Beer is the CEO/Owner of Beer Home Team of eXp Realty of California, Inc., one of the Top 150 Teams in the nation per The Wall Street Journal and Real Trends. While at Realty, Dan and his team were the #1 real estate team in Southern California. Dan and his team bring the highest class Real Estate service in the industry to sellers and buyers at every price point. The goal is to connect with the community, create a great place to hold real estate related conversations, and get to know San Diego sellers and buyers in a more intimate way than traditional websites allow.

In this episode, Brian and Dan take a deep dive into the Beer Home Team business and talk about the systems and tools that they useto be successful. Feel free to take this information with you and implement into your business!

 

In this episode we talk about...

 

  • 2:00 -  Meet Dan Beer!
  • 10:15 - How do you respond to sellers who want to up the price of their home?
  • 15:36 - The key elements of a marketing package.
  • 20:31 - Keeping ISA's happy in their role.
  • 24:00 - What is Dan's focus for 2020?
Episode 010 with Greg Harrelson, Owner of Century 21 The Harrelson Group

Episode 010 with Greg Harrelson, Owner of Century 21 The Harrelson Group

January 14, 2020

SHOW NOTES

Greg Harrelson has been selling Real Estate full time for over 20 years in South Carolina is in the top 1% of all Realtors nationwide. In 1999, he opened his first Century 21 franchise in Myrtle Beach, SC and is now the proud owner of 4 different locations with a team of agents that average roughly 30 deals per agent and closing over 2000 transactions. Greg's team has consistently been ranked the #1 Sales Team in Myrtle Beach since their inception.

In this episode, Greg and Brian discuss how to run an effective brokerage with a team of real estate agents along with the metrics of spending on marketing, generating, and converting leads.

 

In this episode we talk about...

 

  • 4:40 - How did Greg Harrelson transition his team to his brokerage?
  • 7:15 - The cost of generating leads.
  • 13:32 - Creating a culture with multiple agents and offices.
  • 17:09 - How does Greg recruit and coach his agents effectively?
  • 27:37 - Acquiring a brokerage.
  • 36:31 - How to address the agent when they are not converting leads.
Episode 009 with Tristan Ahumada, Creator and Co-founder of Lab Coat Agents

Episode 009 with Tristan Ahumada, Creator and Co-founder of Lab Coat Agents

January 7, 2020

SHOW NOTES

Tristan Ahumada Realtor has been in real estate since 2004 and focuses primarily on building relationships with clients and focuses in Luxury Real Estate. He also teaches and speaks throughout the year at different events, to small groups and larger groups of up to 20,000 people. Tristan teaches how to have a higher lead conversion through long-term follow-up and building deep relationships with clients. He is the creator and co-founder of the largest closed facebook Real Estate group in the United States called Lab Coat Agents.

 

In this episode, Tristan and Brian discuss how to diversify your life and business as a team leader/owner and take them to the next level.

 

In this episode we talk about...

 

  • 3:30 - How Tristan got Lab Coat Agents to over 100,000 members on Facebook.
  • 12:10 - Here's some advice for the yound agents who have just started to build their business using social media.
  • 18:00 - What is the purpose of Lab Coat Agents Today?
  • 23:19 - Real Estate Agents have adopted technology faster than before.
  • 25:28 - Tristan's one piece of advice!
Episode 008 with Jeff Quintin, CEO of The Quintin Group

Episode 008 with Jeff Quintin, CEO of The Quintin Group

December 31, 2019

SHOW NOTES

Jeff Quintin has serviced customers and clients since 1992, helping them find their dream homes.The Quintin Group is consistently selling over 175 homes per year, equivalent to over $70 million in sales. Jeff himself, has sold over 4,000 properties in his career. His passion for his customers has only grown over the years as he continues to set the standard for real estate agents nationwide. 

In this episode, Brian and Jeff discuss what it takes to be a successful team leader and how to expand a team effectively.

 

In this episode we talk about...

 

  • 2:15 - From New Jersey down to the Carolinas.
  • 9:15 - What is the key to success with expansion teams?
  • 17:56 - CRM's and Contact Stash.
  • 24:32 - What advice can Jeff gives to other team leader?
Episode 007 with Chris Watters, CEO of Watters International Realty

Episode 007 with Chris Watters, CEO of Watters International Realty

December 27, 2019

From everyone here at Grit: The Real Estate Growth Mindset, we hope that you had an amazing Christmas, Happy Hanukkah, and a joyous Holiday Season with loved ones! Now, let's get back to business.

SHOW NOTES

Watters International Realty is one of the most respected teams for buying and selling in Austin and has Watters International Realty is one of the most respected teams for buying and selling in Austin and has successfully closed over $100+ Million in sales and helped hundreds of families in the purchase or sale of a home. Chris Watter's othre ventures, investments, and advisory roles include Mint Title, WHD Investments Inc, WIR Publishing Inc, and #RealDeal.

In this episode, Brian and Chris talk about what it takes to build your team with the right tools and systems and how to handle lead management.

 

In this episode we talk about...

 

  • 6:19 - This idea was an epic failure.
  • 12: 50 - What is the "why today"? At some point, it's not about the money.
  • 33:34 - How to organize lead sources.
  • 38:42 - Agent retention and compensation.
  • 50:15 - "The Million Dollar Real Estate Team"
Episode 006 with Jeff Cohn, CEO of Elite Real Estate Systems and Omaha’s Elite Real Estate Group

Episode 006 with Jeff Cohn, CEO of Elite Real Estate Systems and Omaha’s Elite Real Estate Group

December 17, 2019

SHOW NOTES

Jeff Cohn has been in the business for 13 years is known for abnormal results, obsessive tracking, and a relentless drive to be elite in every area. He is the founder of Omaha’s Elite Real Estate Group, Nebraska’s #1 selling residential team. Last week, Jeff revealed that he is leaving Berkshire Hathaway and lauching his new business, KW Elite, and expanding 100 locations across the country in 2020!

 

In this episode, Brian picks at Jeff's insights of what his vision is for the future of real estate since he is on to bigger and better things.

 

In this episode we talk about...

 

  • 2:30 - How advancement in technology is challenging the individual real estate agent's role in the transaction.
  • 6:12 - Big angencies, like KW and Berkshire Hathaway, will work together and previal over Zillow.
  • 8:38 - What is the value of the agent?
  • 14:37 - The 2 things that Jeff focuses on.
  • 15: 55 - What exactly drove Jeff to launch Keller Williams Elite.
  • 21:00 - How to take your team and life style to the next level.